Resident Experience Manager

Hillpointe builds workforce housing across the Sun Belt, and they build it from the ground up. Land acquisition, construction, procurement, asset management: all in-house. That integration matters for this role because the Resident Experience Manager at their Ocala community isn't operating inside a distant corporate structure. Decisions move faster, and the leasing team's work connects directly to ownership-level goals around occupancy and NOI.

What You'll Actually Do

The core of this job is leasing and retention, in that order. You'll work leads through the funnel using CRM and leasing software, follow up with prospects, convert traffic into signed leases, and help push occupancy where it needs to be. At the same time, you're staying engaged with current residents, handling renewal conversations, and addressing concerns before they become notice-to-vacate situations. Delinquency and MTM management aren't explicitly listed here, but strong retention instincts are clearly expected.

You'll also help guide the guest service team day-to-day. That means delegating, setting expectations, and making sure the front-facing experience at the community stays consistent. This isn't a pure individual-contributor leasing role. There's a supervisory element, and you should be comfortable giving direction to others while still handling your own workload.

Marketing support is part of the job too. You'll contribute to social media presence and collaborate on strategies to drive traffic. If you've ever had to coordinate a lease-up push or adjust messaging to respond to a slow week in traffic, that experience applies here.

Weekends are part of the schedule. That's just how leasing works, and it's worth saying plainly rather than burying it in fine print.

What You Bring

• At least two years in property management, leasing, or a closely related customer-facing sales role
• Comfort with CRM platforms and leasing software, or a track record of picking up new systems quickly
• Strong communication skills across a range of people: prospects, current residents, vendors, and internal teams
• Organizational habits that hold up when you're juggling follow-ups, renewals, team coordination, and walk-ins simultaneously
• A valid driver's license and the ability to move through all areas of the property, including stairs and outdoor spaces in Florida heat
• High school diploma or equivalent; additional credentials in property management are a plus but not required

What Separates Strong Candidates Here

Workforce housing communities like this one tend to serve residents who are price-sensitive and often dealing with real financial stress. The leasing side of the job requires genuine sales skill, but the retention side requires patience and consistency. Candidates who treat renewal conversations as an afterthought or who struggle with difficult resident interactions tend to wear out quickly. The ones who do well here stay organized under pressure, follow up without being told twice, and understand that occupancy is a daily discipline, not a monthly scramble.

Experience in a lease-up environment or at a community where you had to actively fight for traffic is a meaningful differentiator. Hillpointe's in-house model gives this team more tools than most, but the fundamentals of the job still come down to how well you work a lead and how well you keep the residents you already have.