Leasing Consultant - Lease Up

Lease-up is one of the highest-pressure phases in multifamily. A new community needs to hit occupancy targets fast, often while the building is still finishing punch list work and residents are moving into units that haven't fully settled. The traffic is real, the competition is paying concessions, and every tour counts. Bozzuto is hiring a Leasing Consultant in Atlanta to carry that responsibility at a community in the 30309 corridor.

What the Role Actually Involves

Your core metric is conversion. Traffic coming through the door or filling out online forms needs to turn into signed leases, and that starts before anyone sets foot on property. You'll work every lead in the pipeline, following up with prospects and giving them enough context about the community and the neighborhood to keep momentum alive between first contact and tour. Atlanta's Midtown market is competitive, so knowing how to frame value against comparable product matters.

Tours are where the role gets personal. Bozzuto expects these to be tailored, not scripted. A prospect looking for proximity to MARTA has different priorities than someone relocating from out of state who wants walkability and green space. Reading that quickly and adjusting your pitch is what separates consultants who hit their lease-up targets from those who post a lot of traffic with thin close rates.

Social media is part of the job description, not an afterthought. You'll generate content on platforms like Instagram and Facebook to build awareness during the lease-up phase, when brand recognition for a new community is essentially zero.

The schedule runs three weekends per month, with two weekdays off. That's standard for leasing roles and reflects when most prospects are actually out shopping.

What Bozzuto Is Looking For

• Strong written and verbal communication skills
• Comfort with social media content creation, specifically Instagram and Facebook
• Sales instincts and a professional presentation
• Proficiency with software and property management apps
• A real estate license, or the ability to obtain one within 90 days of hire where required

The base salary is $48,000, with bonus opportunities on top of that. Benefits include medical, dental, and vision coverage, 20 days of paid time off plus holidays, a 401k with company match, and tuition reimbursement.

Where This Role Can Lead

Lease-up experience is genuinely valuable on a multifamily resume. Consultants who can prove they drove a new community from 0% to stabilized occupancy have demonstrated something that steady-state leasing roles don't require. That track record opens doors to Assistant Manager positions and, for those who develop their financial fluency alongside their sales skills, to Property Manager roles where you're accountable for NOI, delinquency, and the full operating picture. Starting in lease-up compresses the learning curve significantly.