Leasing Consultant

Leasing consultant roles at mid-size regional operators like Hawthorne tend to carry more community ownership than you'd see at a large institutional shop. The consultant here isn't just turning leads. They're expected to hold the culture of the property, which at Braxton at Woods Lake means handling everything from tours and applications to resident events and social media presence.

What the Role Actually Covers

Day-to-day, you're the first point of contact for prospective residents: answering phones and web inquiries, conducting personalized tours, following up on leads, and walking applicants through the paperwork from application to move-in. That's the core of the job. Alongside the leasing cycle, you're coordinating resident engagement events, keeping common areas presentable, and monitoring competitor properties and local market activity. Hawthorne calls this position a Leasing and Live It Specialist, which signals that the culture piece is taken seriously, not just printed on a poster.

The office runs Monday through Friday, 9 to 6, and Saturdays 10 to 4. You'll get one weekday off to keep the schedule at 40 hours. Some evenings and weekends come up for community events, so flexibility matters.

Who Does Well Here

• Confident communicators who can close a conversation in person, by phone, or in writing
• People who can hear an objection on a tour and respond without getting flustered
• Anyone with a customer service or sales background comfortable in a commission-eligible role
• Someone who actually enjoys talking to people, not just tolerates it

A CALP designation is a plus, but Hawthorne doesn't require prior leasing experience. One year in customer service or sales is the baseline. What separates the strong candidates from average ones in a role like this is follow-up discipline. Traffic alone won't hit occupancy goals. The consultants who consistently convert are the ones managing their lead pipeline like it's a job within the job, because it is.

Compensation and Career Path

Compensation includes an hourly base plus monthly leasing and renewal commissions. Hawthorne also runs leasing incentive programs on top of that structure. Benefits include medical, dental, and vision coverage, a 401k match, paid time off (including your birthday, which is a small thing but a real one), pet insurance, and paid parental and adoption leave options.

The growth path here is a real one. Leasing consultant to assistant community manager is the standard track in this industry, and Hawthorne has a formal career path program to support that move. If you've been in retail or hospitality and are looking for a landing spot in multifamily, this is a reasonable entry point with a clear next step.