Bilingual Leasing Hub Associate - Sandy Springs, GA

Centralized leasing hubs exist because scattered, community-by-community lead handling bleeds traffic and kills conversion. Cortland built this model to consolidate inbound volume, respond faster, and push qualified appointments to their onsite teams at scale. This role sits at the top of that funnel, and the throughput is real: you're working 40 to 50 leads per day across multiple communities.

This is not a traditional leasing consultant position. There's no model unit tour, no lease signing at your desk. The job is phone, email, and text, working RealPage leads and converting cold inquiries into booked appointments for Cortland properties across their portfolio. Think of it as inside sales for a top-10 multifamily operator.

What This Role Actually Requires

The volume is the first thing to internalize. Forty to fifty leads daily means you're building a rhythm fast. Slow typists, people who lose energy on repetitive outbound, or candidates who need face-to-face interaction to close won't last long here. What works is someone who treats each lead like a fresh conversion opportunity, stays organized across a high-contact queue, and communicates clearly in writing as often as by voice.

Bilingual fluency is listed as a qualification, and in the Sandy Springs and broader Atlanta metro market, that typically means English and Spanish. Spanish-speaking prospective residents are a meaningful share of the renter pool in this corridor, and the ability to build rapport in a prospect's preferred language directly affects appointment conversion rates. If that's your edge, it matters here more than in most leasing roles.

OneSite proficiency is required. L2L (Lead to Lease) experience is preferred. If you've worked in RealPage's ecosystem before, the learning curve on this platform is short.

Qualifications Worth Noting

• At least two years of customer-facing experience, with a preference for sales backgrounds
• Bilingual fluency (English required; second language a strong differentiator)
• Strong written and verbal communication across multiple channels simultaneously
• Solid computer and typing skills, given the volume of text and email outreach
• Working knowledge of OneSite; L2L experience is a plus

What separates strong candidates here is not charm alone. It's the ability to manage lead cadence without dropping threads, adjust your pitch based on a prospect's stated needs and budget, and hand off warm appointments to onsite teams with enough context that the tour actually converts. You're not closing the lease. You're closing the visit, and that's a specific skill.

Cortland is a vertically integrated firm founded in 2005, now operating as one of the largest multifamily owners in the country. The hub model reflects how operators at their scale are rethinking leasing infrastructure: centralize the top-of-funnel work, free up onsite teams to focus on the in-person experience, and use data to track conversion at every stage. For someone building a career in multifamily, that kind of exposure to portfolio-level leasing operations, metrics, and systems is genuinely useful and not common in entry-level roles.