Community Relations Manager

This role sits at the intersection of sales execution and operational ownership. The skills that matter most here aren't soft ones. They're measurable: conversion rate, pipeline velocity, follow-up discipline, occupancy contribution. If you've built a book of business in a short-cycle sales environment and you understand that a missed follow-up is a missed lease, this role will feel familiar.

What Skills Drive This Role

Consultative selling is the core competency. At a Cortland community, you're not processing applications. You're qualifying traffic, identifying what a prospective resident actually needs, and presenting a value proposition that closes. That means CRM hygiene matters. Pipeline health matters. Conversion metrics get tracked, and you're expected to know yours.

On the operational side, this position supports the Community Manager across daily site functions: inspections of vacant units and make-ready apartments, move-in and move-out walkthroughs, curb appeal monitoring, vendor coordination, and compliance with Fair Housing and OSHA requirements. You're keeping the physical asset aligned with brand standards while simultaneously managing an active leasing pipeline. That's a real dual-track workload, and strong candidates treat both tracks with equal discipline.

Resident experience rounds out the skill set. Planning and executing community events, managing social media presence, handling resident concerns with professionalism and urgency. These aren't soft extras. At Class A communities, resident retention directly affects NOI. A resident who renews is cheaper than a turn.

Qualifications

• 2 or more years of documented sales success in a high-velocity, short-cycle environment (multifamily, luxury hospitality, premium automotive, timeshare, or similar)
• Demonstrated ability to meet or exceed leasing goals, conversion targets, and KPIs
• Experience managing a sales pipeline with disciplined follow-up and accurate CRM records
• Proficiency in property management software, CRM platforms, and Microsoft Office
• Strong written and verbal communication skills, including social media marketing
• High school diploma required; bachelor's degree preferred
• Ability to handle resident concerns with empathy and urgency under pressure

Why This Role at Cortland

Cortland operates as a vertically integrated platform. Design, construction, and management all run in-house. That structure means the people managing communities have more direct access to resources and fewer layers between a problem and a solution. For someone in this role, that translates to real operational support and genuine autonomy to execute.

Nashville's multifamily market has absorbed significant new supply over the past several years, which puts real pressure on traffic-to-lease conversion. Strong candidates in this market know how to differentiate on experience and service quality when concessions alone aren't enough to close. The skill of turning a hesitant prospect into a signed lease through genuine relationship-building, not just price, is what separates average leasing performers from top ones. That's the skill set Cortland is hiring for here.