Bilingual Leasing Hub Associate - Dallas, TX

Centralized leasing hubs have become a meaningful operational shift in multifamily management. Rather than placing leasing consultants at individual communities, companies like Cortland route prospect traffic through a dedicated team that handles volume across an entire portfolio. This role sits inside that model, and understanding that context matters before you apply.

This is not a community-based position. You won't be walking prospects through a model unit or staffing a leasing office. Instead, you'll work from a hub environment, handling inbound and outbound contact across Cortland's Dallas-area communities, converting leads into scheduled tours for onsite teams. On a typical day, that means working a queue of 40 to 50 leads sourced through RealPage, responding across phone, email, and text, and keeping communication warm enough that prospects stay engaged until they sit down with a community team. The goal is appointments, and the metric is consistent.

What This Role Actually Requires

Two or more years of customer service experience, ideally with a sales component, is the baseline. You need genuine comfort with high-contact outbound work, because the volume here is real and the pace reflects it. Written communication matters as much as verbal skill since a significant portion of lead nurturing happens over email and text. Proficiency in OneSite is listed as a requirement; familiarity with L2L is a plus. Bilingual fluency, English plus one additional language, is a stated qualification, and given Dallas's resident demographics, Spanish fluency carries practical weight in this market.

What This Role Builds

Hub leasing develops a specific kind of skill that's harder to build in a single-site role: the ability to pitch multiple communities fluently, reading what a prospect values and pivoting your positioning accordingly. You'll develop deep familiarity with Cortland's portfolio, pricing structure, and community-level amenities across locations, rather than one property's features. That cross-portfolio fluency is genuinely transferable. Associates who perform well here often move into senior leasing roles, community management tracks, or training and development positions within larger operators.

What separates strong candidates from average ones in this role is less about charm and more about discipline. The pipeline doesn't manage itself. Candidates who thrive tend to treat each lead as a fresh opportunity regardless of where they are in the day, maintain consistent follow-up cadence, and know how to match a prospect's needs to a specific community rather than pitching generically. If you've worked in a call center, inside sales, or a high-traffic leasing environment and you've built habits around lead tracking and follow-through, that background translates directly here.