Hawthorne Residential Partners sits among the top 50 largest multifamily management companies in the country, with deep roots in the Southeast. Their Overlook Morganton Park community in Southern Pines, NC is looking for a Leasing Consultant to serve as the front-line connection between the property and every person who walks through the door, calls the office, or submits an inquiry online.
The title here is "Leasing and Live It Specialist," which tells you something about how Hawthorne thinks about this position. It's not just a leasing role. You're expected to build the kind of resident experience that turns a signed lease into a renewal and a new resident into a neighbor who actually feels at home. That means conducting personalized tours, handling phone and email inquiries promptly, processing applications and move-in paperwork accurately, and showing up for resident events that keep the community feeling like more than just an apartment complex.
What this role requires on day one is straightforward: a genuine comfort with people, the ability to communicate clearly across different formats (in person, over the phone, and in writing), and the discipline to follow up consistently. One year of customer service or sales experience is preferred, but it's not a hard requirement. A valid driver's license is. If you already hold a CALP (Certified Apartment Leasing Professional) designation, that's a bonus, but most people in this role earn it along the way.
What this role builds is something worth thinking about. Leasing is where most successful property management careers start because it forces you to develop skills that transfer everywhere: objection handling, traffic conversion, market awareness, and relationship management under pressure. Hawthorne has a formal career path program, and the next step from Leasing Consultant is typically Assistant Community Manager. You're not just learning to lease apartments. You're learning how a property runs.
The strongest candidates in leasing roles aren't necessarily the most extroverted people in the room. They're the ones who follow up when others forget, who remember a prospect's preferences from a phone call three days ago, and who treat a difficult conversation with a current resident the same way they'd treat a tour with a hot lead. Consistency is the actual differentiator.
Compensation includes an hourly base rate plus monthly leasing and renewal commissions. Benefits include medical, dental, and vision coverage, a 401k with company match, paid time off (including your birthday), paid parental and adoption leave, pet insurance, company-paid life insurance, and 24/7 telehealth access.