Leasing is a skill set, not just a job title. At Hawthorne Residential Partners, the Leasing Consultant role is built around three disciplines that experienced multifamily professionals recognize immediately: consultative sales, relationship management, and community representation. If you've developed any of these skills in retail, hospitality, or apartment leasing, this role gives you a place to use all three at once.
The core of this position is converting prospect traffic into signed leases. That means you'll draw on active listening to understand what a prospect actually needs, not just what they say they're looking for. Tours aren't walkthroughs; they're guided conversations. You'll field inquiries by phone, email, and web, and your ability to follow up consistently and persuasively is what separates a full apartment from a partially occupied one.
You'll also handle the administrative side of leasing accurately: applications, verification paperwork, and move-in documentation. Attention to detail here protects the community's compliance record and sets new residents up for a smooth start. Occupancy and renewal goals are real benchmarks you'll contribute to, and monthly leasing and renewal commissions mean your results show up directly in your paycheck.
Hawthorne offers a defined career path program, and this role is a common entry point into assistant community manager responsibilities. The skills you develop here, including objection handling, market comp awareness, resident communication, and event coordination, transfer directly into operations-level roles. Many property management professionals who move into management trace their foundation back to time spent on the leasing floor.
You'll also build familiarity with local market positioning. Savannah's rental market has seen sustained demand driven by population growth, a strong tourism and hospitality economy, and continued interest from out-of-state renters. Knowing how to position your community against competitors in that context is a practical skill that carries into any leasing or management role you take on later.
A high school diploma or GED is the minimum education requirement. One year of customer service or sales experience is preferred, and a valid driver's license is required. A CALP accreditation is a plus if you already have it, but it's not expected at entry. Hawthorne provides learning and development support to help you grow from where you are now.